LONDON — Shoe makers South Pole Clothing and South Pole Shoe Company have joined forces to create a new line for women in the South Pole that will feature a more modern, high-fashion look and that will include cloth made from microfiber and polyester.
The new line, called “Shoes of the Future” and named after the pole, will be sold through South Pole Fashion, an online shop based in London.
It will be available in March, according to a statement released Thursday.
“This is a new direction for South Pole fashion and is a statement from the brand that the products we are making are as much about the consumer as the maker,” the statement said.
“We have always strived to create the most innovative clothing for women around the world and this new line is a continuation of that commitment.”
The statement didn’t say when the line would be available or how much it would cost.
Shoe company South Pole said the line will have a range of styles, including women’s sandals, boots and women’s socks.